Are you aware that the eCommerce industry grew by over 14% last year and shows no signs of slowing down?
Whether you have a brick-and-mortar store, an eCommerce store, or a combination of the two, it’s crucial to have the right tools at your disposal. Two of the most popular marketing software tools include Hubspot and Zendesk. If you’re ready to improve your business, then you might be on the fence regarding these two options.
Are you wondering if they are pretty much the same thing or not? Keep reading to learn all about the differences between Hubspot vs Zendesk.
What Is Hubspot?
Unlike Zendesk, Hubspot is targeted toward businesses that are on the larger side of the spectrum. This is why some of Hubspot’s plan prices can run into the six-digit range. There’s no denying that there are plenty of HubSpot benefits worth taking advantage of but not until your business has grown quite a bit.
Don’t let this intimidate you, though, because there are less expensive plans that a smaller business can take advantage of. You may even be surprised to learn that there’s a free plan for businesses that have little to no resources.
No HubSpot guide would be complete without emphasizing the wonderful functionality for marketing, sales, and services. The interface is easy-to-use so you don’t have to worry about steep learning curves. The downside of this software is the lack of extensive customization and the sparse customer support.
If you’re wondering how to use this solution, be sure to learn about the Hubspot onboarding process.
What Is Zendesk?
Zendesk is a marketing software solution that is geared toward smaller businesses rather than huge corporations. You’ll be glad to know that it’s the least expensive option so it won’t end up taking a significant amount of your resources.
In this Zendesk guide, it’s important to distinguish between their two main offerings, which include Zendesk Sell and Zendesk Service. Each main service comes with a plan that you can subscribe to instead of having to pay for everything, including features you may not even need.
Aside from the low price, there are other Zendesk benefits, such as a good deal of infrastructure, high security, nifty reporting, and almost unlimited customization options. One of the cons of Zendesk is the lack of organizational tools.
Are you Ready to Choose Between Hubspot vs Zendesk?
Now that you’ve learned all about the differences between Hubspot vs Zendesk, you can decide which one will suit your needs the most. You may even get plenty of uses out of each platform, depending on your business.
There’s quite a bit of technology where this came from. If you’re wondering what else can revolutionize the way you do business, be sure to click around and stay tuned.
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